
The retail sector is dealing with a number of serious challenges that impact employee satisfaction and retention. The 2023 Retail Trust Health of Retail Report highlights that 80% of retail workers have seen a decline in their mental health, and 83% of managers feel they need more training to support their teams better.
In addition to mental health, employees need training to stay physically safe at work. They also face issues like handling aggressive customers and improving sales skills. Providing better training in these areas can help employees feel more equipped and supported, ultimately creating a healthier work environment and improving retention in the industry.

According to Deloitte’s 2021 Human Capital Trends Special Report, there’s a heightened expectation for employers to prioritize employee well-being. In response, businesses must enhance their training programs to equip employees with the skills needed to excel in their roles. Improved training benefits everyone: employees gain confidence, customers receive better service, and businesses see increased sales and reduced turnover costs.
Traditional training methods often fail to meet the demands of a modern retail environment. A staggering 43% of retail associates indicated that access to proper training is a key factor in their success, yet 31% report they lack such resources.

Extended Reality (XR) training addresses these issues by providing immersive experiences that prepare employees for real-world scenarios. Employees can practice essential skills, such as conflict resolution and crisis management, in a safe, controlled environment. Our Marketplace partner, VirtualSpeech, reports that 95% of participants felt more prepared for real-world workplace scenarios after practicing in XR.
Whether you need to train a checkout supervisor to handle aggressive customers, or a corporate sales specialist in business negotiating, we have a readily available selection of industry tested XR training content ready to empower your retail and customer services teams.
Our customer, a major telecommunications provider, implemented our Conflict Management module to train frontline retail staff. The feedback was overwhelmingly positive, with employees feeling significantly more confident in managing difficult customer interactions. This confidence translates into better service, reduced anxiety, and improved job satisfaction.
Our customers use a range of retail-related loss prevention training programs, including our SkillsVR Conflict Management and Security modules. In just minutes, learners can become compliant in handling a range of situations. Our platform tracks training, qualifications, and certifications, ensuring employees remain up-to-date and compliant with industry standards.
A large U.S. grocery retailer transitioned from traditional onboarding sessions to a VR training program. This shift reduced onboarding time by over 75% while significantly improving knowledge retention. New hires reported being 16 times more likely to recall the company’s core values after completing the VR modules (Andy Trainor, SkillsVR Special Guest).
With XR training, employees can role-play scenarios that help them build empathy, assertiveness, and clear communication skills. These competencies are vital for delivering exceptional customer service and navigating the complexities of retail interactions. Investing in XR training not only enhances employee performance but also contributes to a healthier work environment and business success - a win-win-win.
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